At the core of contemporary party politics is the idea of the human as ‘homo economicus’, that, as beings, we are primarily motivated by money and economic drivers. In response, politicians have long sought to boost their appeal with voters with carefully calibrated tax cuts or public spending promises.
The part played by emotional triggers is less well acknowledged - as illustrated by the reactions to Brexit and Trump. But as digital technologies and social media create echo chambers and facilitate the spread of ‘alternative facts’, the risk of emotional manipulation from fringe elements is growing.
What if politics re-oriented itself around the more complex needs (bio-psycho-social-spiritual) of the individual? What would be the impact on our economy, institutions and our society? Indra Adnan (of the The Alternative UK) will chair a discussion with acclaimed journalist and author Yvonne Roberts and Dr Jonathan Rowson, Director of Perspectiva and the Social Brain Centre at the RSA.
Date and time07/07/2018 -